AD-EXPERIENCE

{Ad experience}

onload{preload}

Preload is a fully integrated, full screen, 10 - 15 second, non-skippable bumper style ad that sits in the pre-load of any HTML5 casino game.

The experience is designed to monetise all game loads, serving targeted and tailored ads to the consumer in a non-intrusive manner during the average 15 second game load time. Basic carries the following benefits:
  • Fully managed service serving targeted advertisers and ad copy seamlessly into your content
  • Automatic blacklisting of: under 18 brands, pornography, gambling, and politicised ads
  • Full review and sign off of all advertisers and ad copy
  • Simple API plug in either at the game or platform level
  • No distribution to game load time
  • Zero user abandonment issues
  • Creates a revenue stream and monetises demo play
  • Creates an additional revenue stream for real money
  • Monetises on a CPM model
  • Can generate between £2.50 - £10 CPM (cost per thousand)
  • Revenues are not subject to PoC Tax

onload{premium}

Premium is a fully rewarded video product seamlessly integrated into a player journey and gameplay, offering the player rewards in return for watching 15 – 30 secs video ad content.

The experience is carefully designed to create a compelling reason for users to engage, by reaching them at key moments in their gameplay journey, offering them ubiquitous casino rewards in return for engagement with ad content. Examples of integration points would be:

• after X amount of demo play spins
• to receive FREE SPIN offers
• in return for DEPOSIT BONUS
• in replacement of a LOW BALANCE GAMBLE feature

The ad placements allows a brand to ‘promote or sponsor’ a typical casino bonus/reward for a player through a simple, graceful exchange in a part of the user journey that typically carries significant cost to the game provider and or operator.

The experience is designed to generate considerable additional revenue streams for the game supplier and or operator, to help offset the costs of promotions and bonuses by serving targeted and tailored ads to the consumer in an exchange for typical casino rewards. Premium carries the following benefits:

• Fully managed service serving targeted advertisers and ad copy into your content
• Automatic blacklisting of: under 18 brands, pornography, gambling, and politicised ads
• Full review and sign off of all advertisers and ad copy
• Can be integrated into many high value user journey points in the gaming experience
• Simple API plug in either at the game or platform level
• Creates an additional revenue stream and or reduces costs of bonus campaigns
• Monetises on a CPCV model (cost per completed view), so every ad viewed pays
• Can generate between £0.05 - £0.20 on a CPCV
• Revenues are not subject to PoC Tax 

{start here}

We want to hear from you

Send us your details and we’ll call to schedule a conversation.

Sign up to our newsletter

Share by: